Recruitment SEO Services That Fill Roles Faster & Win More Retainers
Build an organic acquisition engine that attracts employer briefs and delivers qualified candidates. We align ATS, content, and LinkedIn strategies so every placement compounds into long-term revenue.
210%
increase in qualified client inquiries within 9 months
185%
growth in candidate applications from organic search
3x
increase in LinkedIn-sourced conversions via SEO content
Solve the Dual-Audience Recruitment SEO Challenge
Recruitment agencies must win employer trust while nurturing candidate communities. We build parallel growth tracks that share data and reinforce your positioning across every touchpoint.
Client Acquisition
- Differentiate services in saturated local and sector-based SERPs.
- Publish bottom-of-funnel case studies and pricing pages without breaking compliance.
- Align sales enablement assets with keyword intent across industries.
Candidate Attraction
- Ensure job pages index quickly despite short shelf life.
- Balance evergreen talent hubs with dynamic roles and ATS feeds.
- Improve conversion paths from search results to completed applications.
Recruitment SEO Audit & Roadmap
Our audits uncover technical barriers, ATS friction, and content gaps holding back performance. The outcome is a sprint-ready roadmap aligned with revenue goals.
Technical & ATS Readiness
Resolve crawl traps, JavaScript rendering issues, and ensure ATS or CRM integrations pass structured data and Core Web Vitals checks.
Demand & Keyword Mapping
Segment employer, candidate, and niche role intent while building search journeys around sectors, locations, and seniorities.
Content & Positioning
Audit employer brand assets, salary guides, and case studies to identify gaps for trust-building long-form content.
Authority & Mentions
Review backlink quality, industry citations, and PR coverage from recruitment associations, HR platforms, and regional press.
Content & Job Board Optimisation
We transform your site into a resource hub that ranks for high-value employer and candidate queries while feeding your ATS with qualified leads.
Evergreen Talent Hubs
Build sector and role landing pages with interview prep, salary bands, and career pathways to capture evergreen candidate demand.
Programmatic Job SEO
Optimise dynamic job feeds with structured data, canonical logic, and text modules so new roles rank within hours.
Employer Stories & Case Studies
Surface wins by client vertical, delivering examples prospects can relate to and supporting sales teams with proof.
Local & International Expansion
Launch multi-location microsites with city-specific testimonials, compliance notes, and licencing details.
Candidate Journey Enhancements
- SEO-friendly job templates mapped to ATS fields and schema.
- Salary and benefits calculators embedded within talent hubs.
- Chatbot and nurture workflows personalised by role seniority.
LinkedIn & Talent Brand Integration
We connect SEO insights with LinkedIn programming so consultants, marketers, and leadership teams present a consistent narrative.
Company Page SEO
Optimise service tabs, featured content, and updates to reinforce target keywords and drive traffic back to pillar content.
Consultant Profiles
Align recruiter bios, featured links, and creator mode content with focus sectors for authority and lead capture.
Thought Leadership Cadence
Coordinate SERP insights with LinkedIn articles, carousels, and webinars to nurture leads researched via search.
Recruitment SEO ROI Forecast
Model how organic growth converts into placements and retainer revenue. Adjust the inputs below or apply a preset that matches your agency size.
12-Month Projection
Incremental placements
50
Based on 12 monthly placements growing 35% year over year.
Incremental revenue
ÂŁ200,000
Excludes downstream project work, training, or MSP upsell opportunities.
Real results vary. Use this model to brief stakeholders, then we calibrate targets during onboarding.
Recruitment SEO Success Stories
We support retained search firms, staffing agencies, and global talent partners. These examples highlight the sustainable gains achieved through compliant, data-driven SEO programmes.
Tech Recruitment Scale Up
196% lift in retained search revenue
10 months
Expanded US and DACH presence with sector playbooks, local SEO, and LinkedIn alignment driving enterprise contracts.
View detailed case study →Healthcare Staffing Provider
2.4x more qualified applicants
8 months
Optimised job taxonomies, schema, and shift alerts resulting in faster placement of critical roles.
View detailed case study →Executive Search Boutique
138% increase in C-suite briefs
12 months
Produced leadership insight content tied to board priorities and secured coverage in industry journals.
View detailed case study →Global Contract Staffing
31% reduction in cost-per-placement
9 months
Introduced regional landing suites, multilingual content pods, and CRO testing to convert international demand.
View detailed case study →Authority & Brand Building
Authority accelerates rankings and conversions. Our campaigns are engineered for recruitment-specific publications, awards, and partner channels.
- Earn citations from recruitment associations, HR tech vendors, and industry award pages with targeted PR outreach.
- Launch original salary benchmarks and hiring trend reports to generate media interest and natural backlinks.
- Co-author content with key clients or partners to showcase results and extend reach through their channels.
- Audit and refresh directory listings (Clutch, Sortlist, TalentDesk) to maintain consistency and capture intent-led traffic.
Conversion Programmes for Employers & Candidates
We partner with marketing, sales, and delivery leaders to streamline handoffs, automate nurture, and keep measurement transparent.
Employer Conversion
- Dedicated service pages by sector and seniority with pricing guidance and testimonials.
- Sales enablement libraries tied to SEO intent, including briefs, checklists, and onboarding journeys.
- Analytics dashboards tracking proposal rates, win rate by channel, and LTV from organic leads.
Candidate Nurture
- SEO-aligned nurture sequences triggered from downloads and content interactions.
- Interview prep kits, career ladders, and credential guides that keep talent engaged.
- Chatbot routing tied to availability, seniority, and location for instant follow-up.
Enablement Sessions
Workshop copy, positioning, and call scripts with your consultants and sales leaders so SERP insights convert into deals.
Schedule Enablement Workshop →Testimonial Carousel Placeholder
Showcase video reviews and written testimonials from employer and candidate partners to reinforce trust.
Resources for Recruitment Marketers
How We Launch Recruitment SEO Programmes
Discovery & Compliance Review
Audit ATS, data policies, and market positioning to prioritise opportunity and risk.
Dual-Audience Roadmap
Map content, CRO, and funnel journeys for employers and candidates across focus sectors.
Implementation & Enablement
Ship technical fixes, content pods, and LinkedIn programming aligned with sales goals.
Measure & Optimise
Report on placements, client retainers, and candidate quality to iterate every sprint.
Recruitment SEO FAQs
How is recruitment SEO different from standard B2B SEO?
Recruitment SEO balances two audiences—employers and candidates. Campaigns must attract C-suite decision makers while keeping job listings fresh and indexable. We build content clusters, automation, and CRO tailored to both funnels.
Can SEO help fill urgent or short-term roles?
Yes. We combine programmatic job SEO, structured data, and Google Jobs integrations so high-priority roles surface quickly. Landing suites and nurture workflows ensure candidates convert before listings expire.
Do you integrate with our ATS or CRM?
We work alongside Bullhorn, Greenhouse, HubSpot, and custom stacks. Our audits identify gaps in tracking, schema, and data hygiene so marketing, sales, and delivery teams see clear ROI.
How long until we see measurable results?
Most agencies see improved organic visibility within 60 days and pipeline growth between months 4-6. Timeframes depend on domain strength, content maturity, and how quickly we can implement technical fixes.
Can you support multiple regions or practice areas?
Yes. We structure content, internal links, and localisation workflows so each region or practice maintains topical authority while feeding into a unified brand experience.
Ready to Grow Employer Retainers & Placements?
Share your target sectors, regions, and hiring goals. We will build a recruitment SEO action plan covering content, ATS, and LinkedIn integration.
Request Your Recruitment SEO Plan
Tell us about your team structure, ATS, and growth goals. We respond within two business days.