UK Link Building Serviceswhite-hat SEO link building for SaaS and ecommerce
Earn links that lift rankings and pipeline, without risky networks. Our backlink building services combine founder-led outreach, real editorial placements, and digital PR built for UK SaaS and ecommerce brands. Pair it with our technical SEO to turn link equity into conversions.
Who you work with
John Kyprianou
Founder & SEO Consultant, SEO Turtle
John founded SEO Turtle and runs link building as hands-on outreach, not a link farm. With 10+ years in SEO he qualifies every target site, writes the pitches, and only counts placements on real, relevant, editorially-controlled pages. White-hat or nothing.
SEO Link Building Services
A white-hat approach to sustainable authority growth through relevant, editorially-controlled link acquisition. It pairs naturally with our content strategy, since the best links are earned by content worth linking to.
Strategic Link Acquisition
High-quality backlinks from authoritative, relevant websites in your industry
- Domain authority 50+ link sources
- Industry-relevant website targeting
- Editorial link placement
- Natural anchor text distribution
- Competitor backlink analysis
- Link opportunity identification
Digital PR & Media Outreach
Secure high-impact mentions and links from news sites and publications
- Press release distribution
- Journalist relationship building
- News site link acquisition
- Industry publication features
- Expert commentary placement
- Brand mention monitoring
Content-Driven Link Building
Create linkable assets that naturally attract high-quality backlinks
- Linkable asset creation
- Resource page targeting
- Infographic link building
- Research study promotion
- Tool & calculator development
- Content syndication strategy
Technical Link Optimization
Optimise your link profile and fix technical link-related issues
- Toxic link identification & removal
- Disavow file management
- Internal linking optimization
- Link velocity monitoring
- Anchor text optimization
- Link profile health analysis
White-Hat Link Building Tools
We use industry-leading tools to qualify, earn, and monitor real backlinks. Our methodology aligns with our broader SEO consulting approach.
Ahrefs
Backlink Analysis
SEMrush
Link Research
Majestic
Link Intelligence
Moz
Domain Authority
BuzzSumo
Content Research
HARO
PR Opportunities
Pitchbox
Outreach
Monitor Backlinks
Link Monitoring
Link Building Packages
Transparent, fixed-scope link building packages in EUR. Choose the tier that matches your goals and budget. All prices exclude VAT where applicable.
Starter Link Building
10-15 high-quality links
Timeline: 30 days
- Backlink profile audit
- Competitor link analysis
- Custom link building strategy
- 10-15 high-quality backlinks
- Monthly progress report
- Email support
Professional Link Building
20-30 high-quality links
Timeline: 60 days
- Comprehensive backlink audit
- Advanced competitor research
- Multi-channel link acquisition
- 20-30 high-authority backlinks
- Content creation for link building
- Bi-weekly strategy calls
- Detailed monthly reports
- Priority support
Enterprise Link Building
40-60 high-quality links
Timeline: 90 days
- Complete link ecosystem audit
- Advanced digital PR campaigns
- Custom content asset creation
- 40-60 premium backlinks
- Toxic link removal service
- Weekly strategy sessions
- Real-time reporting dashboard
- Dedicated account manager
- Quarterly link maintenance
What every package includes
- Backlink profile and competitor audit before we start
- Hand-qualified target list, reviewed for relevance and real editorial standards
- Founder-written pitches and outreach (no automated spam)
- Live placements only, with a full link report and target URLs
- White-hat methods that comply with Google's guidelines
What we never do
- Link farms, PBNs, or private link networks
- Bulk paid links or sitewide footer or sidebar links
- Guarantees of a fixed ranking position (no one can honestly promise that)
- Counting links on pages with no real audience or editorial control
- Irrelevant placements bought purely for volume
Need a custom link building strategy for enterprise-level requirements?
Contact us for enterprise pricingOur White-Hat Link Building Process
A systematic, transparent approach that earns relevant editorial links and measurable authority growth, tuned for ecommerce and SaaS brands.
Link Profile Analysis
2-3 daysComprehensive audit of your current backlink profile, identifying strengths, weaknesses, and toxic links.
Strategy Development
3-5 daysCreate a custom link building strategy based on your industry, competitors, and business goals.
Prospect Research
5-7 daysIdentify high-quality link opportunities through advanced research and competitor analysis.
Content Creation
7-10 daysDevelop compelling content assets and outreach materials that attract natural links.
Outreach & Acquisition
14-21 daysExecute strategic outreach campaigns to secure high-quality backlinks from target websites.
Monitoring & Reporting
OngoingTrack link acquisition progress and provide detailed reports on campaign performance.
Link Building for SaaS
SaaS link building is its own discipline. The links that move rankings for software brands are not the same as those for a local trade, and we build for that difference.
How we earn links for software brands
We focus on placements that build genuine topical authority and send relevant traffic, not vanity volume. Our work runs alongside your technical SEO so link equity actually reaches the pages that need it.
- Feature and comparison pages
Links to the product pages that convert, plus alternatives and comparison content where buyers research.
- Founder and expert commentary
Digital PR and journalist outreach that earns mentions on real industry publications.
- Linkable assets
Original research, guides, and tools that other sites cite because they are genuinely useful.
- Relevance over raw metrics
Every target is qualified by hand for topical fit, real editorial standards, and a genuine audience.
Ecommerce link building
For ecommerce we earn links to category and product-adjacent content: buying guides, gift guides, and editorial features that send qualified, ready-to-buy traffic as well as authority.
- Category and collection page authority
- Buying guides and product round-ups
- Editorial placements with real audiences
- Digital PR around launches and seasonal moments
Frequently Asked Questions
Everything you need to know about our UK link building services for SaaS and ecommerce businesses.
How long does UK link building take to show results?
Link building is a long-term strategy, but you can typically start seeing initial improvements in rankings and traffic within two to three months. More significant results usually become apparent after four to six months of consistent effort. The timeline varies based on your website's current authority, competition level, and the quality of links acquired.
Do you guarantee a specific number of links each month?
We focus on quality over quantity and don't guarantee specific link numbers. Our approach prioritises acquiring relevant, editorially-controlled backlinks that provide real value rather than chasing arbitrary link quotas. We set realistic expectations based on your industry, competition, and goals, and provide transparent reporting on every link we earn.
What types of websites do you get backlinks from?
We earn links from relevant, editorially-controlled websites including industry publications, news sites, established blogs, and resource pages. Every target site is qualified by hand for relevance, real editorial standards, and genuine audience, never link farms, PBNs, or paid link networks.
Are all backlinks good for SEO?
No, not all backlinks are beneficial. Low-quality, irrelevant, or spammy backlinks can harm your SEO performance and potentially lead to penalties. We focus exclusively on relevant, white-hat links from real websites that comply with search engine guidelines and provide genuine value to your SEO.
How do you measure the success of a link building campaign?
We track referring domain growth, keyword ranking movement, organic traffic, and overall search visibility. Our reports show every link we have earned and how it connects to your site's performance, so you always know what you are paying for.
Do you use white-hat link building techniques?
Yes, exclusively. We use white-hat, editorial methods that comply with Google's guidelines: content-led outreach, digital PR, resource link building, broken link building, and guest posting on genuinely relevant sites. White-hat or nothing.
Can you remove toxic backlinks from my website?
Yes, toxic link clean-up is part of our service. We audit your backlink profile to identify harmful links, attempt manual removal through outreach, and prepare a disavow file for Google where necessary, so your profile stays clean and healthy.
Do you do link building for SaaS and ecommerce?
Yes. SaaS and ecommerce are our core lanes. For SaaS we earn links to feature pages, comparison content, and founder commentary. For ecommerce we target category and product-adjacent content, buying guides, and editorial placements that send relevant traffic as well as authority.
Still have questions about our link building services?
Contact our link building expertsReady to Build Your Authority?
Get a custom link building strategy that drives real results. We will analyse your current backlink profile and create a tailored, white-hat plan to grow your authority, built for UK SaaS and ecommerce brands.
Custom Strategy
Tailored link building plan based on your industry and goals
Transparent Reporting
Detailed monthly reports showing every link acquired and its impact
White-Hat Methods
Ethical, sustainable techniques that comply with search engine guidelines
Fast Results
See initial improvements within 30-60 days of campaign launch
Free Link Building Audit
Get a comprehensive analysis of your current backlink profile and discover untapped opportunities to boost your rankings.
Get Your Link Building Strategy
Transform Your Website's Authority Today
Start building authority the white-hat way, with founder-led outreach and real editorial placements. Built for UK SaaS and ecommerce brands that want links they can stand behind.