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AI Search Insights

Practical guides for ranking inside ChatGPT, Perplexity, Gemini and Google AI Overviews

45 articles in this hub

What this hub covers

AI search visibility is no longer a side project. Perplexity-tracking queries on our own site jumped from a few hundred a month to over ten thousand inside two quarters, and every client conversation now includes the question "are we showing up in ChatGPT?"

The articles in this hub are the answers we give. Methodology that holds up under scrutiny, tools we actually use, and the parts of traditional SEO that still matter (most of them) versus the parts that need a fresh approach.

If you want us to apply these insights on your account, see our AI Search Optimization service.

All AI Search articles

AI Overview citations no longer match top-10 rankings, explained by SEO Turtle
July 22, 2026AI Search

AI Overviews Are Citing Pages That Don't Rank on Page One. Ranking and Citation Just Split Apart

For years the assumption was simple: rank on page one and Google's AI will quote you. That link is breaking. Multiple 2026 studies show the overlap between top-10 rankings and AI Overview citations has collapsed from roughly three-quarters to under a half. We break down why ranking and citation have become two different games, and what a Cyprus or US business should actually do about it.

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iGaming SEO in 2026 illustrated by SEO Turtle, a casino chip sitting inside an AI answer box above the classic search results
June 10, 2026AI Search

iGaming SEO in 2026: How Casino Brands Get Cited in AI Overviews and ChatGPT

Gambling is one of the most cautious categories in AI search. Ask ChatGPT or an AI Overview for the best online casino and you often get a hedge, not a recommendation. We pulled our own Search Console data on the iGaming vertical, looked at who is winning the citations, and put together the playbook for getting casino and betting brands surfaced by AI engines that would rather not name you at all. Built for operators and affiliates in Cyprus, the US, and beyond.

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